Technology Push

Over recent years, there has been a steady increase in the number of electronic products available to consumers in the marketplace. (a)    Explain the term “Technology Push” with reference to electronic products. 2

All of the electronic products shown in the photo above were launched under a successful brand name. (b)    Describe two benefits to the designer of launching a product under a successful brand name. 2

4.     Designers often make models of their designs as they work through the design process as shown in the photos below.

Model of an iron

Model of a vacuum head 2

(a)    Describe two benefits a designer could gain from modelling.

(b)     State the names of two modelling materials and explain why each would be suitable for building models.

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