dissertation proposal

Topic: dissertation proposal
Order Description
Case Study-study Literature based Project
Identify from secondary sources (eg. Financial Times, The Economist, CNN.com etc) a company that interests you that is facing a particular business challenge or opportunity (pathway students should note that this challenge must be within their specialist field). From secondary data sources, build a case study of the company and evaluate the challenge or opportunity they face. From your own experience, previous taught modules, and with a review of past academic and practitioner studies in this area, identify potential solutions and evaluate the feasibility of these solutions.
– choose a well-known company(except Apple, Coca Cola)
– the scope of the dissertation should remain in UK market
-the word limit of the proposal is 500
– follow the section instruction on additional file
-this proposal should follow the marketing pathway